Based in Waukesha, WI, Web180 believes that using Internet-based technologies and well grounded, logical business experience is the most effective, most trackable and most efficient way to improve business. Furthermore, we believe that the cost of these services should be directly related to client-defined results not deliverables or completed tasks. Together with our clients we define the successful outcome of a project and how we will measure that success. Then it’s Guaranteed.
Here is a time line of events and milestones that brought us to this point
1995
- Yahoo! is incorporated and webmasters begin to offer services to get web sites indexed in search engines such as Yahoo! and AOL.
1996
- Cale Guin creates the Dent Network, an online portal for consumers to find reliable Paintless Dent Removal services – removing small dents from cars without having to paint them
1997
- The term Search Engine Optimization is used for the first time to describe the services of getting good rankings in Search Engines
- The DentNetwork.com ranks above all competitors in Yahoo! and AOL.
1998
- Google is founded
- The site www.dentnetwork.com is sold.
1999
- MP3 files are becoming a popular way to listen to music
2000
- George W. Bush is elected President of the United States
2001
- Cale Guin begins offering web design services outside of his 9-5 job as an IT director
2002
- Web180 is founded by Cale Guin. Web180 offers web design and content management services, application development and online marketing services such as SEO
- Blogs gain popularity
- Web180 partners with CarSpot.com
- Web180 develops a successful Flash application for Honda
- Web180 develops Podcasting software used by top rated radio stations across the country
2003
- Web180 partners with the Automotive Dealers Association of Mega Milwaukee
- Web180 develops a Consumer Generated Content application to plug-in into websites – this is the same core concept as Social Media and Web 2.0
2004
- Web180 develops a Flash application with a Content Management System (CMS) allowing non-technical users to manage the content within the Flash application
- President George W. Bush is re-elected
- The term Web 2.0 is first used
- Facebook launches
2005
- The 1st iPod (Nano) is released
- The website YouTube is launched
2006
- The 1st Blu-Ray players hit the US
2007
- The final Harry Potter book is released
- Web180 develops a Flash game for InSinkErator through Cramer & Krasselt
2008
- Barack Obama becomes the 44th President of the United States
- Web180 develops a process for embedding fully-functioning database-driven applications onto any website with a single line of code
2009
- Web180 offers consultation services to help companies develop successful projects, focusing on business issues
- Google and Yahoo! begin Blended and Universal search results dramatically changing the SEO landscape
- Web180 is a featured expert in several broadcasts and print publications regarding the new standards for SEO
- Web180 develops simplified process for Managing Web Technologies to help business understand how to make the most of the new web ranking standards
- Web180 joins a committee to develop a Web and Digital Design program for Waukesha County Technical College (WCTC)
2010
- Web180 transitions to a consulting-first company and begins outsourcing to US based developers and designers
- The Web and Digital Design program for Waukesha County Technical College is approved by the state of Wisconsin
- Web180 offers classes for University of Wisconsin Milwaukee’s (UWM) Outreach program
- Web180 develops a strategy to help businesses dominate local geographic markets
- Web180 develops strategic, direct relationship with Google in an effort to help businesses effectively manage their Google listings
2011
- Web180 begins consulting with the Hunger Task Force
- Web180 is asked to be a member of Graphic Communications Advisory Committee which oversees Graphic Design, Print Media, and Web Design programs at WCTC